Lead designer for the British & Irish Lions 2021

As the lead designer, I was responsible for creating and representing the iconic brand of the British and Irish Lions through their team apparel. This involved designing their match kits, training gear, and off-field attire.

working closely with the team management, athletes, and other stakeholders to ensure that the designs aligned with their vision, requirements, and preferences.

I applied my technical expertise in sportswear design to ensure that the apparel met the functional and performance needs of the team. This involved using advanced materials, utilising ergonomic design principles, and integrating features that enhance the athletes' comfort and mobility.